Downside of Linkbaiting

As social media websites like Digg are becoming popular and influential, more and more SEO companies are using ‘linkbaiting’ to get attention on these sites. Digg is the most popular of these social media websites. If a story makes to the top page of Digg, apart from the direct traffic, it can generate [...]

Google’s remarkable ability to produce speedy, relevant results to search queries has changed the way people find information. To google means to search; the company’s name has become a verb in English, German, and other languages. However, many average computer users are not aware of many of the functionalities built in Google. [...]

The title tag is one of the most important tags on a web page for on-page optimization. It is also the first thing that appears within the search results on which the site visitors click to go to the site. Simple SEO stuff like the title tag can make a great difference to [...]

Spamming using parasite hosting

Randfish of SEOmoz has posted an interesting article about how parasite hosting is now dominating spam results.
It is interesting to see how those parasite pages on respected edu sites are ranking high in Google for popular keywords like ‘buy viagra’ or ‘cheap cialis’. It is fairly easy for students to create sub-domains or directories [...]

How to succeed in Digg?

Digg is a community news site where users contribute stories which are voted upon by others. The stories with most votes climb to the top of the list.
Though Digg is popular with a specific niche of tech geeks, it still rules the world of SEO and Viral Marketing. SEO companies charge thousands of [...]

For those who are new to social media websites, these are sites that enable the readers to vote on popular news/stories, or allow users to bookmark and share interesting web pages and media such as photos, videos and journals. Some of the most popular social media sites are Digg, Reddit, Netscape, Del.icio.us, Furl, Shadows, [...]

Keywords are the words average people will search for to find your website. Both on-site optimization as well as off-site optimization SEO efforts start with selecting and targeting the right keywords. It is my experience, however, that many website owners are very unrealistic about the keywords they would like to target.
For example, a [...]

Wikipedia recently decided to add nofollow to its all external links. As the news spreads, this should reduce Wikipedia spamming immensely. But it will pose disadvantage to all those trusted authority sites, as their links too would be made nofollow.
It is good to see Wikipedia taking measures to cut spam, however this step [...]

Recently one of my colleagues showed me that if one searches for the phrase ‘miserable failure’ in Google, the page that shows at the top in the search results is the biography page of George W. Bush at the White House website. If you check the content of the page, there is no phrase [...]

PageRank and Google Ranking

You must have recently noticed change in values of Google PageRank and also the number of backlinks in Google. Though PageRank is continuously updated, the updated PageRank is made visible on the Google toolbar once every 3-4 months. Though ‘Google Success’ website was not updated for last 6 weeks, this site achieved a PageRank of [...]

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