Keywords are the words average people will search for to find your website. Both on-site optimization as well as off-site optimization SEO efforts start with selecting and targeting the right keywords. It is my experience, however, that many website owners are very unrealistic about the keywords they would like to target.
For example, a […]

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Wikipedia recently decided to add nofollow to its all external links. As the news spreads, this should reduce Wikipedia spamming immensely. But it will pose disadvantage to all those trusted authority sites, as their links too would be made nofollow.
It is good to see Wikipedia taking measures to cut spam, however this step […]

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Recently one of my colleagues showed me that if one searches for the phrase ‘miserable failure’ in Google, the page that shows at the top in the search results is the biography page of George W. Bush at the White House website. If you check the content of the page, there is no phrase […]

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You must have recently noticed change in values of Google PageRank and also the number of backlinks in Google. Though PageRank is continuously updated, the updated PageRank is made visible on the Google toolbar once every 3-4 months. Though ‘Google Success’ website was not updated for last 6 weeks, this site achieved a PageRank of […]

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It is no secret that a website must get lots of quality incoming links for ranking high in search engines. These days however, search engines are getting smarter; they have realized how easy it is to arrange link exchanges, so reciprocal links just don’t count any more. Now the emphasis is on getting ’one way links’ (a link […]

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Google uses two indexes for its search results. The normal index and the supplemental results index.  Unlike the main index, from which the top results of any query comes from, supplemental search results will only show up if there are very few or no results at all in the main index.
Google prevents questionable pages from being found […]

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Mike McDonald of WebProNews recently interviewed Matt Cutts of Google at PubCon in Las Vegas. In this interview Matt offered insight on the future of SEO/SEM and Google’s move toward becoming a comprehensive social media portal.

Matt Cutts also talked about the new trends in Search Engine Marketing in recent years, stressing the shift from traditional marketing approaches to a more social and […]

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Blogs can bring in a lot of traffic to your website via the big search engines such as Google, Yahoo and MSN if they are updated regularly and of course are properly optimized for these search engines. WordPress based blogs are search engine friendly, however their SEO power doesn’t all come by default.  After making a few blogs […]

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These days we see many contests and free giveaways increasing being used for linkbaiting. Such linkbaits are good for attracting traffic too. Today I came across a unique contest which caught my attention. The contest is about winning a coconut - straight from Hawaii !!  Here are some example entries .
I went through their rules and found out that […]

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Building backlinks from other sites is important for improving a site’s Pagerank. However. many a times webmasters do not pay much attention to the internal linking. So the question is, are the internal links counted as backlinks by Google? And do the internal links contribute to the pagerank?
The answer is Yes. You may ask what is the proof? On Google toolbar you can see […]

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