Google’s Spam fighting captain, Matt Cutts announced the launch of NoFollow Google Help Center in a video interview today with Mike McDonald of WebProWorld at the SMX Advanced conference in Seattle, Washington, USA.

I wonder why Google has launched the help center for NoFollow. About 99% of the world does not even know what NoFollow links […]

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Recently one of my colleagues showed me that if one searches for the phrase ‘miserable failure’ in Google, the page that shows at the top in the search results is the biography page of George W. Bush at the White House website. If you check the content of the page, there is no phrase […]

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Big search engines such as Yahoo! and Live Search had several announcements in the past few months about how people can build their own custom search engines. Google has finally joined the party yesterday with their own offering Google Co-op - a customised search engine service which allows users to create a search engine containing only specific […]

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Google AdWords has recently released a new tool for advertisers using Google Adwords to enable them to easily test conversions on varying landing pages, headlines and ad copies. The tool shows advertisers to determine which of their designs gains the most conversions from site visitors. 
Website publishers will be provided code to include in their landing page, tagging […]

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The rumors of YouTube acquisition are finally over, and the winner is Google which really isn’t that big of a surprise. Today Google bought the King of online Video - YouTube for $1.65 Billion in a pure stock transaction throgh an official press release.
Google announced today that it has agreed to acquire YouTube, the consumer media […]

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Google has silently launched a new ‘Search Sandbox’ (not to be confused with Google Sandbox) at SearchMash.com.  The privacy policy and Whois records reveal that the site is owned and operated by Google.  
It appears that Google will test new search engine features such as Ajax URL menus, integrated A9 style image search, and the ability for […]

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Google reecently announced that their flagship Instant Messenger - Google Talk, is now available for anyone to try. It is no more necessary to have a Gmail account to try Google Talk. All you need is an email address; you can login to Google Talk with any non Google accounts too (of course with some limitations compared to […]

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Google is celebrating its 8th birthday on 27th September with the delicous birthday cake logo shown above. It looks like that the birthday cake has only five candles. but Google’s Matt Cutts explains that it’s because they are the Roman numerals VIII to mean eight.
Well, it feels like only yesterday we were all visiting the […]

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There is always great interest within the search engine marketing community whenever a search engine files for a patent. Search engine giant Google was granted a new patent last Tuesday, August 22, 2006 . The title is “System and method for supporting editorial opinion in the ranking of search results“. And here is a brief […]

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In the search engine world, the Google Page Rank (PR) measure is closely watched by all those who want to get into top positions in Google’s search results. PR is one of the most important factors that Google uses to determine its ranking results.
The theory behind Google PR is quite simple. The more relevant back links a website […]

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